Bear 71 from National Film Board of Canada on Vimeo.
Bear 71 Live observes and records the intersection of humans, nature and technology in a live, connected event. Questioning how we see the world through the lens of technology, Bear 71's story is told to you by an omniscience bear that understands science, technology human habits and of course animal behaviour. It's a linear story told non-linear user experience. It featured as this years Sundance festival.
In a bid to encourage people to use less water, AmBev in Brazil has created an online, real-time visualisation of social media chatter about bathing habits. The ‘War of the Baths’ initiative is part of the drink manufacturer’s CYAN Movement, which aims to promote responsible use of water. The War shows an infographic of the planet next to buzz pulled about whether citizens of Brazil are bathing of showering.
The interaction is with users who publish posts talking about either method of washing: they receive a reply profile @GuerraDosBanhos to meet the campaign and are also encouraged...